MEET US

We are a true family business, based in the beautiful city of Nelson, New Zealand. For over 10 years, we have been passionate about selling clothing, and during this time we’ve learned, grown, and built wonderful connections along the way. What started as a small dream has become a place where quality, care, and community come together.

Our journey took a very personal turn when my wife was diagnosed with breast cancer a few years ago. This experience touched us deeply and inspired us to dedicate ourselves to supporting women who are fighting, or have fought, breast cancer. Since then, we made the decision to donate 10% of every order to this cause—now and always.

For us, this is about more than fashion. It gives us a sense of fulfillment and happiness to be able to give back and stand beside others in their journey. Selling clothing is what we do, but making a difference is who we are.

Thank you for being part of our story. Together, we can create change.